Year 11 Paper 1 assessment: Learner Response

-

 1) Type up your feedback in full (you do not need to write mark/grade if you do not wish to).

mark: 29     Grade:  7

WWW:  Another excellent assessment: well done! good knowledge and analysis shown - now we need to fill in the gaps to reach 8+

EBI: written English: Capital letters! don't give the examiner an easy reason why you might not be a top level student.

-revise industry terminology

-lean CSP's in a little more detail 

2) Look at the mark scheme for this assessment. For Question 2 (12 mark unseen) use the indicative content in the mark scheme to identify three points that you could have referred to in your answer.

• No direct address but the subject’s eyes are focused on pushing the heavy tyre(physical exertion) which connotes determination and power in the face of adversity. This is reinforced by his facial expression which has his mouth open in a roar which connotes supremacy and effort.

• Upper case and bold – connotations of the important, powerful message of the image and copy.

• Dress code has connotations of strength since the trainers are engaged in the activity and the clothes are functional and appropriate for task so they connote success and durability. The make-up shows sweat and dirt which has connotations of being ready for action and taking part / effort.

3) For Question 3 (Galaxy - narrative features) use the mark scheme to write down the main narrative theories and how we can link them to the Galaxy advert CSP. 

theory of equilibrium: equilibrium is broken when the fruit stand blocks the way, once she gets in the car with Gregory peck a new equilibrium is made . 

action and enigma codes:

Propp's character types:  Audrey Hepburn is the hero in this ad, the bus driver becomes a downer and Gregory peck is a helper here. 

4) Now look at Question 4 - Tatler and social/cultural contexts. Use the mark scheme to identify three points you could have made in your answer here.

• Serif font for title connotes formality, high class and how well established the magazine is (Britain’s oldest magazine).

• Use of green colour scheme (fresh and new) with white text (style, class, sophistication).

• Recent cultural events referenced in cover lines – ‘See EU later’ references Brexit while ‘Love in the time of Corona’ reflects Covid pandemic. Suggests that wealthy British people want to know the latest news and current affairs.

5) On Section B, focus on Question 7 - film industry and Black Widow. Use the mark scheme to identify three ways Black Widow was marketed to its audience.


• Specific IMAX promotions with 22 minutes of the film shot in 1.90:1 aspect ratio especially for IMAX cinemas.

• Section of the Marvel website with gallery, story synopsis, character posters and opportunities to buy or stream the movie.

• Social media profiles on TikTok, Instagram, Twitter and Facebook. Social media and

YouTube advertising was also heavily used by Marvel to promote the film including using tweets from audience members on massive billboards.

6) Finally, write down three things you are going to work on before your next mock exam in December (e.g. time management; revising CSPs etc.)

CSP knowledge in greater detail and written english. 




Comments

Post a Comment

Popular posts from this blog

OMO advert: blog tasks

-
Image
  1) What year was the advert produced? the OMO advert  was produced in the year 1955. 2) How were women represented in most adverts in the 1950s? Add as much detail to this answer as you can as these are the social, cultural and historical contexts we will need to write about in the exam. women in the 1950s were represented as wholly housewives who should be happy when doing there job. an example of this the OMO advert, where the central image is a women doing laundry and wearing makeup which is very stereotypical and gives an expectation of what women should look like and how they should act. 3) How does the heading message ('OMO makes whites bright') and the style of the text promote the product? the style of writing promotes the product because it looks like breaking news announcing something important. 4) Analyse the mise-en-scene in the advert (CLAMPS): how is costume, make-up and placement of the model used to suggest women's role in society? the makeup of the actor
Read more

Arctic Monkeys - I Bet You Look Good On The Dancefloor: Blog tasks

-
  1) What do we know about the Arctic Monkeys audience? Think demographics, psychographics and how they got into the band. the main audience of arctic monkeys are young white British males who are indie rock fans. 2) What audience pleasures are offered by the music video for I Bet You Look Good On The Dancefloor?   personal relationships: bands first music video. Older fans will recognise the 80s Tv music shows that it was based on. 3) Pick out three particular shots, scenes or moments in the video that would particularly appeal to Arctic Monkeys fans. Why did you choose those moments? 4) How did fans take a leading role in making Arctic Monkeys famous back in 2005? fans would upload music from the band onto the internet as well as talk about the band. 5) How are fans positioned to respond to the band? What does Arctic Monkeys want fans to think about their video? arctic monkeys want their older fans to remember the older feel and they do this with both the camera and the costumes. the
Read more

Audience Effects Theory

-
  The definition of a passive audience is a audience that is a exposed to the media and does not actively engage  The definition of a active audience is a audience that  is engaging, interpreting, and responding to media messages and are able to question the message   hypodermic needle  theory is the theory that the media injects information into the minds of people and they will believe it  INFORMATION/SURVEILLANCE: blue plant is a example of this because the main reason for watching it is too learn about  ocean life  PERSONAL IDENTITY: Instagram  is a example of this because the purpose   of it is too see the lives of others and so naturally  people will form connections  with other people  DIVERSION/ENTERTAINMENT: video games are an amazing example of this because people live sad, boring and pitiful lives and so they use video games as a form of escapism  and too give themselves  a sense of accomplishment   RELATIONSHIPS: 5) Re-watch the clip from Blue Planet above and write a  par
Read more