Introduction to Music Video: Blog tasks

-

 1) What are the key conventions of music video? 

performance, narrative, sound  

2) What is intertextuality?

when one media outlet references another. 


3) When did music videos first become a major part of the music industry?

when MTV was first released in 1981

4) What launched in 1981 and why were music videos an important part of the music industry in the 1980s and 1990s?

MTV was released in 1981 and it became a large part of the music industry because it made physical records useless.   

5) How are music videos distributed and watched in the digital age?

in the digital age people now watch music videos via streaming.

Comments

Post a Comment

Popular posts from this blog

OMO advert: blog tasks

-
Image
  1) What year was the advert produced? the OMO advert  was produced in the year 1955. 2) How were women represented in most adverts in the 1950s? Add as much detail to this answer as you can as these are the social, cultural and historical contexts we will need to write about in the exam. women in the 1950s were represented as wholly housewives who should be happy when doing there job. an example of this the OMO advert, where the central image is a women doing laundry and wearing makeup which is very stereotypical and gives an expectation of what women should look like and how they should act. 3) How does the heading message ('OMO makes whites bright') and the style of the text promote the product? the style of writing promotes the product because it looks like breaking news announcing something important. 4) Analyse the mise-en-scene in the advert (CLAMPS): how is costume, make-up and placement of the model used to suggest women's role in society? the makeup o...
Read more

Arctic Monkeys - I Bet You Look Good On The Dancefloor: Blog tasks

-
  1) What do we know about the Arctic Monkeys audience? Think demographics, psychographics and how they got into the band. the main audience of arctic monkeys are young white British males who are indie rock fans. 2) What audience pleasures are offered by the music video for I Bet You Look Good On The Dancefloor?   personal relationships: bands first music video. Older fans will recognise the 80s Tv music shows that it was based on. 3) Pick out three particular shots, scenes or moments in the video that would particularly appeal to Arctic Monkeys fans. Why did you choose those moments? 4) How did fans take a leading role in making Arctic Monkeys famous back in 2005? fans would upload music from the band onto the internet as well as talk about the band. 5) How are fans positioned to respond to the band? What does Arctic Monkeys want fans to think about their video? arctic monkeys want their older fans to remember the older feel and they do this with both the camera and the cost...
Read more

Audience Effects Theory

-
  The definition of a passive audience is a audience that is a exposed to the media and does not actively engage  The definition of a active audience is a audience that  is engaging, interpreting, and responding to media messages and are able to question the message   hypodermic needle  theory is the theory that the media injects information into the minds of people and they will believe it  INFORMATION/SURVEILLANCE: blue plant is a example of this because the main reason for watching it is too learn about  ocean life  PERSONAL IDENTITY: Instagram  is a example of this because the purpose   of it is too see the lives of others and so naturally  people will form connections  with other people  DIVERSION/ENTERTAINMENT: video games are an amazing example of this because people live sad, boring and pitiful lives and so they use video games as a form of escapism  and too give themselves  a sense of accomplishmen...
Read more