advert analysis
1) Write an analysis of the WaterAid advert above using denotation, connotation and analysis. What can you see? What are the deeper meanings in the advert? What does the advert communicate to the audience? How might an audience react after seeing the advert?
in the advert there is a text that says "dig toilets not graves" next to a kid wearing a old blue top sitting on a chair next to a sand wall. The sign that says "dig toilets not graves" conveys that this community has poor sanitation and no clean water nor toilets, the sand wall and dirt streets reinforce the point that the community doesn't have enough money to buy concrete further more one can infer that this advert takes place in a developing country. The WaterAid advert makes the audience feel empathetic towards the people affected by having no clean water/toilets.
2) Now choose your own choice of advert from Google images. Save it to your documents, insert it into your blogpost and write an analysis using denotation and connotation, explaining what the advert is communicating to the audience.
in this advert it shows a man with grey hairs smoking a cigarettes with a mutation coming out of the filter next to that there is text that states "every 15 cigarettes you smoke cause a mutation that can become cancer" the mutation on the cigarette connotes to danger, death and illness this has an effect on the audience. this makes the viewer more carful of their consumption of cigarettes or makes the viewer not want to smoke cigarettes.
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